140M Properties Scored

Every neighborhood.
Ranked for pest control.

Stop guessing where to knock, where to advertise, and where to grow. CoreDash scores every zip code and neighborhood by prospect density, owner occupancy, and revenue potential — so your teams sell smarter from day one.

140M
Properties
Scored & mapped
89K+
Contractors
Competitive intel
72%
Avg Knock Rate
vs. 100% blind
The Problem

Your teams are fishing in the wrong ponds.

Door-knockers sent to renter-heavy neighborhoods. Ad dollars spread across red zip codes. New reps picking territories by gut feel. Every wrong door costs time, money, and morale.

35%
of doors knocked are renters

They can't buy pest control. Your reps don't know until they're standing there.

65%
D2D retention rate

When you sell in the wrong neighborhoods, customers churn. Wrong pond, wrong fish.

$0
ROI on red zip codes

Every dollar spent advertising in low-prospect areas is a dollar that never comes back.

Platform

Every layer of intelligence you need.

One interactive map. Zip codes scored green, yellow, or red. Drill into neighborhoods. See every prospect, every competitor, every opportunity — down to the house.

🗺️

Zip Code & Neighborhood Scoring

Every zip code ranked by prospect density, home values, owner occupancy, and revenue potential. Drill from zip to neighborhood to see exactly where the green is.

Green means money.
🚪

Walkby Intelligence

Know which doors to knock and which to skip before your team leaves the truck. Owner vs. renter, home value, years in residence — at the property level.

72% avg knock rate
📊

Customer Overlay & Penetration

Upload your customer list. See tenure by color (Y1 red → Y5 green), identify clusters, gaps, and churn zones. Correlate cancellations with neighborhood quality.

🔍

Competitor Neighborhood Finder

89,000+ pest contractors mapped from Google reviews. See who operates in each zip, their review sentiment, estimated customer counts, and service gaps you can exploit.

🌊

Environmental Pest Pressure

Properties flagged by proximity to water, greenspace, and historical pest activity. Mosquito zones, termite swarm corridors, and tick-risk neighborhoods.

📡

Web Signals & Matchback

Identify anonymous website visitors by address. Match ad impressions to actual customers. Know your true ROI — not just clicks, but doors that converted to revenue.

Service Line Intelligence

Every service line has a different ideal property.

The property that's perfect for one service looks completely different from the next. Lot size, setting, proximity to environmental features, seasonality — the variables shift for every line of business. CoreDash builds separate scoring models for each, so you market the right service to the right property at the right time.

🦟

Mosquito

Property features, water proximity, and neighborhood density drive a model tuned for suburban treatment programs.

🕷️

Tick

Acreage, vegetation, and rural property characteristics feed a separate model for tick-prone areas.

🐜

General Pest

Owner occupancy, home value, and tenure create a retention-focused model for recurring pest control services.

Seasonal Targeting Built In

Pest control demand is highly seasonal — and different services peak at different times. CoreDash models incorporate seasonal timing so your campaigns launch when intent is highest, not when your calendar says so. Budget allocation, campaign start dates, and service-line priorities all adjust based on when customers are most likely to sign up.

Why It Matters

The data changed his entire strategy.

A franchise owner came to us using the same zip-level targeting data every vendor gave him — the same lists every franchisee in his network was working off of.

When we showed him prospects per single-family residence instead of just raw density, his rankings flipped. Zip codes he thought were strong had inflated numbers from rentals and condos. Neighborhoods he'd ignored turned out to have the highest concentration of ideal owner-occupied homes.

Then he drilled from zip codes into neighborhoods and saw what no vendor had ever shown him — within the same zip, one neighborhood had hundreds of prospects and the one next door had almost none. He restructured his entire territory strategy based on what the data revealed, moving away from areas he'd assumed were his best markets for years.

We took it one more level: carrier routes — significantly more granular than zip codes. He was able to select a handful of routes that captured the vast majority of his target homes and coordinate mail, digital, and signage all on the same streets. His franchisor wasn't offering anything close to that.

Prospects / SFR
Replaced raw density with an owner-qualified rate — completely reshuffled the priority list
Neighborhood > Zip
Huge variation within the same zip code that zip-level data completely hides
Carrier Routes
Surgical precision for EDDM and digital — far beyond what any franchisor was providing
Walkby Model

Know every door before you knock.

The walkby percentage is the fraction of doors your team should skip — renters, vacant properties, homes below your value threshold. In a typical neighborhood, 22-35% of doors are walkbys. That's a third of your day wasted.

CoreDash flags every property so your reps know: knock it, skip it, or wave at your existing customer. More conversations per hour, better close rates, customers that actually renew.

“The reason you're walking by that house is because it's a renter and he can't buy pest control. You're putting the odds in your favor — even if you knock some of the wrong doors, you're still fishing in the right pond.”

— VP of Marketing, 21-branch pest control company

“The carrier route data is so much more granular than zip codes. I was able to pick a small number of routes that covered most of my target homes and run mail, digital, and signage all on the same streets. Nobody else was giving me that.”

— Franchise owner, outdoor pest services

Walkby Intelligence · Sample Block
$425K
$380K
Renter
$510K
Y3
$290K
Renter
$445K
$360K
Y1
$520K
Renter
$410K
$335K
$480K
Renter
Y5
$395K
Prospect (knock) Renter (skip) Customer (wave)
72% knock rate · 22% walkby (renters) · 6% existing customers
Territory Strategy

Defend what you have.
Expand where it matters.

Your core neighborhoods at 5-7% penetration are your most profitable territories — yard signs saturated, brand recognized, referrals flowing. CoreDash helps you protect those while identifying expansion targets where you have zero presence but high-value prospects.

Different ranking logic for different strategies: existing territories rank by penetration rate and density. New territories rank purely on ideal customer profiles — ignoring penetration since you have none yet.

Defense
Rank by penetration + density. Pause spend after 30 customers per route.
Expansion
Rank by ideal profile only. Build beachheads in under-penetrated areas.
Seasonal
Budget peaks timed to service-line demand cycles.
Route Profit
Shift budget from saturated routes to growth-potential routes.
Ideal Customer Profile

We build your ideal customer profile from your data — property values, ownership duration, credit bands, household characteristics, lot features, and more. The profile drives everything: which neighborhoods score highest, which doors to knock, and where your ad dollars go.

Property ValueCustom thresholds per market
Ownership DurationTuned to your retention data
Credit & Income BandsDiscretionary spend indicators
Household ProfileAge, composition, lifestyle
Lot & Home FeaturesAcreage, pools, age, materials
Route-Level PrecisionFar more granular than zip codes
Competitor Footprint · 34711
Massey Services
~2,100 customers · Pricing complaints
4.2
847 reviews
Turner Pest Control
~890 customers · Strong retention
4.5
312 reviews
Truly Nolen
~540 customers · Service gaps noted
3.8
156 reviews
Open full competitor intel
Competitive Intelligence

See their customers.
Find their gaps.

We've mapped 89,000+ pest control contractors from Google business profiles and reviews. For each zip code, you see who's operating, how customers rate them, estimated customer counts, and sentiment themes from reviews.

Spot competitors with pricing complaints or service gaps. Identify neighborhoods where a competitor dominates — and where they don't. Use review sentiment to sharpen your pitch.

89K+
Contractors tracked
5-10%
Customer base visible
AI
Sentiment analysis
Who It's For

Built for the people making growth decisions.

📈

VP of Marketing

Allocate ad budget by zip code quality — green first, yellow if needed, never red
Match campaign impressions to actual customer conversions at address level
Present data-backed territory strategy to the board with interactive maps
Coordinate D2D, digital, and direct mail in the same neighborhoods
🚶

D2D Operations

Route teams to highest-density prospect neighborhoods before they leave the truck
Skip renters, vacant properties, and below-threshold homes automatically
Track which neighborhoods are knocked vs. untouched for coverage planning
Correlate web signals to door-hanger drops for true attribution
🏢

Franchise Owners

See penetration rates by neighborhood — defend core areas, expand strategically
Separate scoring models for each service line — tuned to different property profiles
Select carrier routes for EDDM with far more precision than zip-level data
Coordinate cross-brand opportunities across multiple service franchises
For Manufacturers & Suppliers

Reach the operators who need your products.

Whether you make traps, baits, chemicals, or monitoring equipment — you need to reach the operators buying them. CoreDash maps every PCO's territory, service lines, and customer density.

From digital advertising to direct mail, we put product offers in front of operators who serve the neighborhoods where those products are most needed — mosquito treatment near water, termite products in swarm corridors, rodent solutions in commercial districts.

PCO Database
89K+ operators
Property Data
140M homes
Ag Data Access
Livestock & crops
Campaign Execution
Digital + mail
Manufacturer Use Cases
Targeted PCO Advertising
Serve product ads to operators in specific territories, by service line and company size
Seasonal Campaign Timing
Launch termite campaigns in swarm corridors, mosquito products near water, rodent solutions before fall
Market Intelligence
See which neighborhoods have highest pest pressure and which PCOs serve them
Agricultural Targeting
Reach dairy farms, poultry operations, and show animal facilities with specialized products
Get Started

See what your territories really look like.

Upload your service area zip codes. We'll score every neighborhood, map your competitors, and show you where the green is — within days, not months.

See Your Neighborhoods

Platform access from $1,000/mo · Campaign execution from $3,000/mo · Custom models from $20,000